Too… many…. great…. posts…. this…. week…. Here we go:
The Bloodhounds make note that the hard part of doing web marketing is creating the content. Here’s a choice quotation:
“Just compare the quality and depth of content Amazon has around a $10 copy of Home Buying for Dummies to the average listing for a $500k ranch on Realtor.com.”
Joel Burslem gives the Consumer Reports real estate study some thought on Future of Real Estate Marketing.
In case you missed it, Union Street Media’s Adam Fullterton provides a strategic outline for integrating social media into your online marketing via a presidential metaphor.
A lot of us talk about transparency but at 1000Watt they ponder when it’s too much.
Rothamel cuts loose with a manifesto for the recently wired realtor.
I spend a lot of time thinking about real estate search and how to improve the experience. Marc Davisson nails it over at Inman.