How to Capture More Sales Through Better Lead Engagement

Every real estate agent wants to boost their sales numbers. The problem is this: too many agents stick to outdated strategies for nurturing leads, and their sales numbers take a hit in the process. So how can you capture more sales through better lead engagement? We’ve spent the last few years tinkering with lead generation strategies, and we came up with a proven list of ways to nurture your leads into successful sales.

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10 Ways to Drive Traffic to Your Real Estate Listings

For a lot of real estate websites, the majority of landing pages are simply listing pages that have been indexed by search engines. This provides a great many entry points into the site.  However, since MLS data is shared with every other website on that MLS feed, including big players such as Trulia, Zillow and Homes.com, the competition for visibility is high. Sellers want to get as many people viewing their property as possible so that it will sell. This puts agents and brokers under pressure for good search rankings, where the majority of people begin their property search.

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