Tag Archives: Real Estate Internet Marketing

Elissa Giroux

3 Off-Site Marketing Techniques for Realtors

As a real estate agent, you know how important it is to use your website to gain and nurture leads.  However, with the way that the web has evolved, we now have to start thinking about using other channels, as well.  Having a well-rounded Internet marketing strategy is important in an age where people look for information about a company via other sites and sources, and not just search engines. Here are some ways to increase brand awareness and business online that don’t involve updating your website:

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John Merse

Website Construction: Internet Marketing For Real Estate Agents

Part 2: Search Engine Optimization Strategies 101

“This blog series is intended to be a walkthrough for setting up a lead-generating website. My goal is to get you thinking about ways to improve your site and enhance its performance. Each blog post will be centered on a specific part of website development that will help you grow your online business. Some posts will be more specific and advanced, while others will be more general and introductory.  Taken together, the posts in this series will offer valuable tips, regardless of where you are with the maturity of your website.”

Can SEO be measured, and can my site place in search engines even if it never has? The simple answer to this question is yes.  To get a more detailed answer, you first need to ask, “for what terms?” Not all terms are created equal, and the terms that are most achievable for you and will return the best placement aren’t necessarily the ones that you think they are.

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