If you’re using twitter you won’t get very far without seeing someone put a ‘#’ in front of a word or phrase. So what is this all about? Hashtags were created to be able to monitor trends and create a simple way to search for a specific event, area, service etc. Creating a hashtag is simple, but getting people to continue to use it is the tricky part.
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According to Mashable, The Social Media Guide, Twitter saw a 752% growth in 2008. It’s no wonder everyone seems to be jumping on the bandwagon.
There are many benefits that come with proper Twitter usage:
• Reinforce your brand and increase awareness by linking your Twitter account with all of your other web outlets.
• Check your Google Analytics; Twitter is a direct source of traffic.
• Network with like minded professionals, potential customers, and other local businesses.
• Tweets are now indexed in Google; we smell potential for organic Google traffic!
What a lot of people don’t realize are the practical uses of this valuable tool. Many businesses recognize the potential with this platform and yet after creating an account, have no clue what to do. It’s important to know about Twitter etiquette, hashtags, practical applications, and more.
Before getting started, there are a few things to remember.
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