Portfolio
Nick Lizotte
Premium Real Estate Website
Nick Lizotte is a highly experienced agent affiliated with Pall Spera Company Realtors; he is based in Stowe, VT. His experience spans the length of several firms throughout the country, including his time spent managing large real estate portfolios at some of the largest pension fund advisory firms in the world.
Nick Lizotte approached Union Street Media in 2014 to craft a website that marketed his top notch career in real estate and generated new leads for his business.
We identified four overarching goals for Nick Lizotte’s new website and future business:
- Target buyers and sellers in the residential and vacation markets within northern Vermont
- Draw leads from Nick Lizotte’s targeted demographic groups
- Create a flexible website that encompasses both real estate services and lifestyle guides
- Increase site’s ranking in major search engines and expand online authority
We achieved these goals with the following solutions:
- Beautiful website enhanced with strategic calls to action that encourage visitors to convert
- Aggressive SEO campaigns created and managed by our Internet Marketing Specialists
- Extensive keyword research around targeted demographics
- Ongoing Google Analytics campaign to monitor site performance
- Advanced search tools that allow leads to save listings to a personal account
- Daily notifications sent to leads via email that highlight listings within their search preferences
- Optimized content pages that increase search visibility and promote lifestyle guides