Hourihane, Cormier & Assoc.
Premium Real Estate Website
Hourihane, Cormier, and Associates is a an office of almost 30 agents that primarily serves southern New Hampshire with additional business in Maine and Massachusetts. The company is based in Rochester, New Hampshire. Hourihane, Cormier, and Associates can trace its beginnings back to the early 1970s, when Bill Cormier and Mark Hourihane joined Kendall Real Estate. When Kendall Real Estate closed its doors in 1997, Mark and Bill founded Hourihane, Cormier, and Associates. Today, the company is consistently recognized as the leading real estate company throughout southern New Hampshire.
The company approached Union Street Media in 2011 to build a unique website for their growing business.
We identified five overarching goals for Hourihane, Cormier, and Associates’ new site and future business:
- Establish online brand of prestige and local expertise
- Develop new tools and features to improve user experience and increase search efficiency
- Increase the company’s web authority and online presence
- Increase the company’s placement in major search engine results pages
- Seamlessly integrate three MLS feeds into the site’s design and navigation
We achieved these goals with the following solutions:
- Visually striking design and sophisticated layout of a well-organized site
- Mobile-friendly website designed to reach visitors and generate leads across multiple devices
- Advanced search tools that allow users to create personal profiles and save properties
- Daily updates sent via email to prospective clients about saved properties and searches
- Recommended search categories separated by town that increase search efficiency
- Optimized content and neighborhood pages that increase search engine visibility
- Fully integrated MLS feeds that improve the overall user experience