Portfolio
The Maine Real Estate Network
Premium Real Estate Website
http://www.themainerealestatenetwork.com
The Maine Real Estate Network is an expansive team of over 320 real estate agents across 18 statewide offices. The company’s team boasts a combined total of over 5,000 years of experience, and its reach extends well throughout the southern half of the state. As Maine’s largest independent real estate agency, The Maine Real Estate Network was built on a foundation of uncompromised knowledge and customer service. The company constantly grows year over year and actively seeks more agents to join its team. Realtor Loni Graiver – featured in Realtor Mag’s 30 under 30 list – is the company’s owner and designated broker.
In 2012, the company teamed up with Union Street Media to create a site that would change the landscape of Maine’s real estate market.
We identified six overarching goals for The Maine Real Estate Network’s new site and future business:
- Promote The Maine Real Estate Network’s brand of customer-centric real estate service
- Increase site conversions from visitors looking to buy or a sell a residential home
- Advance the company’s rankings in major search engines
- Maximize The Maine Real Estate Network’s web authority and online presence
- Multiply leads from real estate agents that are seeking employment
- Develop new tools and features to improve the overall user experience
We achieved these goals with the following solutions:
- Well-organized site with striking design and sophisticated layout
- Aggressive SEO campaign managed by our team of professional Internet Marketers
- Ongoing keyword research and Google Analytics campaign
- On-domain blog designed to increase web authority and educate potential clients
- Fully optimized neighborhood and content pages to increase search engine rankings
- Advanced search tools driven by listings and centered on natural language queries