Another Way to Show Up in Search: Claiming Your Local Listings

As Internet marketers, we relish those rare moments when decoding what search engines want is actually straightforward.  This time, it is.  Search engines have been favoring local listings, and we know because, well, there they are- right on the first search results page, with a big map.  Since most Realtors concentrate on specific towns or regions, this is a perfect opportunity for real estate companies to increase their visibility for local searches.

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Yahoo! Search Direct Takes On Google Instant

Last week Yahoo announced an update to their search functionality. This new update is being called Yahoo! Search Direct and has been in testing for the last year. Yahoo’s CTO Blake Irving described Search Direct as “Yahoo’s version of Google’s Instant Search but with richer content.” Irving also reminded everyone at the press event that Yahoo had developed a version of Google’s Instant Search years before – though they dropped the project rather abruptly.

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